A study done by ComScore shows that social media now reaches over 82% of the world's online population. Nearly 1 out of every 5 minutes spent online is used to engage on Facebook, tweet on Twitter, and connect on LinkedIn - along with other social media activities. Approximately 33% of United States mobile users access social media on mobile devices and a century's worth of video is uploaded to YouTube every 10 days. Colleges and universities are supposed to prepare students for the world. Business schools prepare for the workplace. But according to Forbes.com, 36% of the top 25 business schools do not have a single social media or social business focused class. Why is this? Simply because most business schools want proof that social media is here to stay in order to teach courses on it. However, the fact that 1.2 billion people use social media to engage with brands and themselves is the proof, and it hasn't been kept a secret.
I found this interesting, in my opinion, because I myself am a business major and there seems to be quite a few others in this communications class too, which is why I thought I would share. As far as I know of, WNE does not offer any social media classes for students in the College of Business, but now that I think about it I think it could be very beneficial. By the time we graduate and are looking for jobs of our own, social media could be even more popular, especially at the rate it is growing right now. Most employers nowadays at least advertise if not have their own social networking page. If we took courses in social media for business it could quite possibly make us more valuable and stick out more in the job market because 3 years from now employers will most likely be looking for students who are familiar with or have some background with social media (not that we don't already get enough Facebook and Twitter in our free time right now).
http://www.forbes.com/sites/markfidelman/2012/04/25/guess-how-many-top-25-business-schools-dont-teach-social-mediabusiness/
I agree with you 100% Social Media is only getting bigger and the better prepared we are to work and thrive in that environment the better off we will be in the long run. I would love to take a social media based class, and I'm sure we aren't the only ones.
ReplyDeleteI think social media classes would better suit people who do not know how to use them. People may use social media inappropriately but most of the time they choose to do so.
ReplyDeleteI would have to agree with this because everyone is using them and could possibly learn things that we did not know of before taking the class. I also beleive that we do not have one of these classes here.
ReplyDelete